How I List Your Home, How to Prepare, and Why It Works
From pricing strategy and prep to marketing, negotiations, and the closing table—here’s exactly how I get your home sold with confidence.
Online Presence (Why It’s Crucial)
First Impressions Happen Online
Most buyers see your home first on a screen. Pro photos, compelling copy, and optimized placement create instant interest.
Wider Reach = More Buyers
MLS syndication plus targeted social reach gets your home in front of serious buyers quickly—and often shortens days on market.
Professional Media
Photography
Every listing gets pro photography—because day one matters most.
Drone
When helpful, drone showcases acreage, views, and neighborhood context.
Virtual Staging & AI Tech
I use modern tools to help buyers visualize your rooms online—often the difference between a scroll-past and a showing request.
Prep Checklist (Full List)
Whole-Home Basics
- Deep clean top to bottom — kitchens, bathrooms, baseboards, windows
- Declutter every room, including closets and storage areas
- Remove excess furniture to make spaces feel larger
- Touch up or repaint walls in neutral, inviting colors
- Replace or clean carpets; shine hardwoods
- Update outdated light fixtures, faucets, and hardware if needed
- Make sure all bulbs are working and rooms are well-lit
Room-by-Room Details
- Clear countertops in kitchens and bathrooms
- Organize pantries, cabinets, and drawers (buyers will look!)
- Remove personal photos and highly personalized décor
- Stow pet toys, bowls, litter boxes, and eliminate odors
- Make beds, fluff pillows, and use fresh linens
- Add small touches: fresh flowers, neutral décor, cozy accents
- Check that doors, windows, and locks work properly
Curb Appeal
- Mow the lawn, trim hedges, and remove weeds
- Pressure wash siding, driveway, and sidewalks
- Touch up exterior paint or front door as needed
- Add potted plants or seasonal flowers near the entry
- Clean gutters and downspouts
- Make sure house numbers and mailbox look fresh
Final Touches Before Showings
- Open blinds and curtains for natural light
- Keep trash bins empty and out of sight
- Set a comfortable temperature in the home
- Play soft background music if desired
- Secure valuables, medications, and sensitive documents
- Leave the home for showings to give buyers privacy
FAQs (Short & Honest)
Can we list above the suggested price? ›
We can—strategically. We’ll watch showing activity and feedback in the first 7–10 days and adjust quickly if the market isn’t confirming the price. Your goals lead; data guides the decision.
Which repairs or updates are worth doing before listing? ›
High-impact, low-cost items: deep clean, declutter, neutral paint touch-ups, lighting, landscaping, and obvious maintenance. If a big-ticket item is near the end of life, we’ll decide between repairing, crediting the buyer, or pricing accordingly.
Do I need to be out of the house for showings? ›
It’s best. Buyers speak more freely and stay longer when the seller isn’t present. We’ll schedule showings to minimize disruption and keep you informed of feedback.
What if we get multiple offers? ›
Great news. We’ll compare more than price: financing type, contingencies, repair limits, closing timeline, and risk. I’ll summarize the tradeoffs and recommend a path that aligns with your goals.
What happens after the buyer’s inspection? ›
Buyers usually request repairs or credits. We’ll focus on health/safety and major systems, not cosmetics. I’ll negotiate to keep the deal moving while protecting your bottom line.
What about the appraisal? ›
If the buyer is financing, the lender orders an appraisal to confirm value and check basic safety. If it comes in low or calls for repairs, we’ll review options: negotiate, adjust, or remedy items to stay on track.
How long does it take to close? ›
Typical financed deals close in ~30–45 days from acceptance; cash can be faster. Timeline depends on lender speed, appraisal, title work, and repairs. I’ll keep everyone aligned on deadlines.
What costs do sellers usually pay? ›
Common items include title-related fees, government recording/taxes (where applicable), potential concessions, and any agreed payoffs or liens. I’ll provide a net sheet early so you know your estimated bottom line.
When does the buyer get possession? ›
In most cases, the buyer takes possession at closing once funds are disbursed. If you need extra ti